contact

Onesize
Buitenwatersloot 15
2613 TA Delft, the netherlands
Phone +31 (0)15 214 02 31
Fax +31 (0) 15 213 94 89
info@onesize.nl

Credits

G4 Network:

• Neal Tiles
• Scott Bantle
• Rick Hassen
• Tricia Porter

Design/Animation:

• Onesize, The Netherlands
• yU+Co, Los Angeles

Creative Directors:

• Rogier Hendriks
• Kasper Verweij
• Garson Yu

Music/Sound Design:

• Jeff Dodson@Runsilent

Executive producer:

• Michele Maples

delft, the netherlands

LOS ANGELES- Onesize and Yuco teamed up to create the redesign of G4. It’s the fastest growing TV-network of 2006, available in  61 million homes and the number 1 podcasted cable network in America.

 

G4 is a network aiming at male 18-34 viewers. It covers shows about gadgets, technology, gaming, web culture and beyond.

 

Onesize was contacted by G4 to pitch an overall design idea based on the viewer demographic. Based on their years of experience in the industry, Onesize decided to team up with their yU+Co, to take on this massive task.

 

The studios responded with a visual style with a high level of customization, creating  a toolkit of 300+ seperate animations and an array of contemporary audiofiles created by Jeff Dodson. Each animation builds up and breaks down. The animations consist of  3d-images, both photoreal and abstract. Combining these elements, result in a constant visual style. Depending on the used photoreal animation, it covers different themes/ programs. It never has to look the same twice, but the overall look and feel is the same.